Tuesday, February 22, 2011

7 Top Objectives for Building your FaceBook Fan Page

Mari Smith has just put on and excellent webinar on Facebook Fan Page Building and Marketin

Here are her 7 Primary Strategies for Building and using your Fan Page as a resource

1. Design Strategy
2. Content Strategy
3. Promotion Strategy
4. Engagement Strategy
5. Conversion Strategy
6. Track and Measure Strategy
7. Scalability Strategy

Here is where here webinar Slide Share is

Saturday, February 19, 2011

CA Governor Brown is Wrong! Promotional Products Work!

The News from Sacramento came down on Friday, that Governor Jerry Brown has placed a ban on the purchase of promotional products by CA State Agencies.

The Governor is simply short-sited and wrong by issuing this directive.

Promotional Products are Proven to provide lasting impressions for companies, institutions and yes, governmental organizations as they create awareness for wellness programs, health and safety initiatives, safe driving programs and more.

The state of California has well over 4000 (tax-paying) companies in the Promotional Products Industry that employ over 45,000 employees that are citizens that are tax-payers and voters in California.

California Residents:

Look for more information HERE on how to be contacting your state representatives to make our industry's voice heard, to turn over this directive.

For more information on the Professionals that deliver solutions throughout California for Businesses, Institutions, Schools and the State of California visit:

PMANC - Promotional Marketing Association of Northern California
SAAC - Specialty Advertising Association of California

and the International Association for the Industry at:
PPAI - Promotional Products Association International